Business owners turn to face low sales in some part of the year. Specially, in Africa specifically the western part of it where we have Ghana, Nigeria and among others. Right after their festive seasons they have their wards going back to school making them to prioritize their spendings more into their wards wellbeing then patronage of items for personal usage.

Hence, most companies in these regions turn to face low sales than usual. To be able to manage your company in this periods one has to look at doing more promotion sales, thus running promotion campaigns to entice your customers. However, one can also decide to produce less quantity of products in order not to run at a loss during this period.